E-E-A-T

Person Schema Markup

Generate Person JSON-LD to establish author identity, strengthen E-E-A-T signals, and improve author Knowledge Panel eligibility.

Rich result type
Author rich results, Knowledge Panel
Google documentation →

What valid Person JSON-LD looks like

A complete, validator-ready example — drop it in your <head>, swap the values for yours, and you're done.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Person",
  "name": "Jane Smith",
  "url": "https://yoursite.com/about/jane",
  "image": "https://yoursite.com/jane.jpg",
  "jobTitle": "Senior SEO Analyst",
  "worksFor": {
    "@type": "Organization",
    "name": "Acme Corp",
    "url": "https://acmecorp.com"
  },
  "description": "Jane is a 10-year SEO veteran...",
  "sameAs": [
    "https://twitter.com/janesmith",
    "https://linkedin.com/in/janesmith"
  ]
}
</script>
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Required fields

  • name

Recommended fields

  • url
  • image
  • sameAs
  • jobTitle
  • worksFor
  • description

Common Person schema errors

  • sameAs missing social profile URLs
  • image URL returns 404
  • worksFor missing @type Organization
  • No url pointing to author bio page

Generate Person schema

Fill in the fields below to generate valid JSON-LD you can paste directly into your page.

Person schema — frequently asked questions

Does Person schema help with E-E-A-T?

Yes — Person schema linking to verified social profiles and credentials is one of the clearest E-E-A-T signals. It helps Google establish author expertise and trustworthiness.

Where should I put Person schema?

Add Person schema to author bio pages and within Article schema as the author property. On article pages, link to the full Person entity on the author's bio page.

Can Person schema trigger a Knowledge Panel?

Yes — for well-known individuals, Person schema combined with Wikipedia presence and consistent sameAs URLs can trigger author Knowledge Panels.

Other schema types

E-commerceProductProduct snippets, Google ShoppingContentArticleTop Stories, Article rich resultsRich ResultsFAQPageFAQ dropdowns in SERPBrandingOrganizationKnowledge Panel, logo in searchLocal SEOLocalBusinessLocal Knowledge Panel, Google MapsNavigationBreadcrumbListBreadcrumb trails in SERP

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